As spring begins, so do my travels through small towns and small business districts connecting with business owners about their web presence and use of Social Media.
While I used to offer a “shingle” for those that had no web presence, I’m finding more engaging conversation with a few simple questions:
- Does your company have its own website?
- Do you use social media as part of a marketing plan or strategy?
- How are you measuring success on the web?
- Are you a member of your local chamber?
Along with a card and call sheet, I also share access to the “Does Your Company …?” e-paper (which includes a Self-Assessment quiz)
Does Your Company … ?