More Than a Reboot: The Art of the Start 2.0 by Guy Kawasaki

The Art of the Start 2.0

"If You Make Meaning, You'll Probably Also Make Money." - Guy Kawasaki, The Art of the Start 2.0 I'm fortunate to be reading an advance copy of Guy Kawasaki's new book, The Art of the Start 2.0. It's quite a bit different than the first iteration of The Art of the Start. In fact, version 2.0 is 64% longer than the first version, which was published in 2004. While the wisdom … [Read more...]

Best Practices: Be the Resource with Content Curation (Resources)

Sharing Content from a Wine Bottle

Sharing content is a great way to build up your intended audience. Not only build up your numbers, but actually build your audience up by sharing information that will inform, inspire, or entertain them. I call this practice: Be the Resource. What is Content Curation?  Sharing Content to Benefit Others. Just remember who is your "who" - as in who is your intended … [Read more...]

Choices in Thinking, Feeling, Flowing in LIFT Clips 02-28-15

LIFT Clips Cover 0228

We are always looking for ways to give small business owners a boost using the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow: LEARN - EMV Credit Card Security IMPROVE - Choosing "Yes" or "No" FIND FLOW - Optimize … [Read more...]

Does Your Small Business Need a Mobile App?


Written by Jaykishan Panchal Do you think mobile apps are only for big name brands such as Amazon or Walmart? You cannot be more wrong, if you think so. Mobile apps are becoming integral part of almost all businesses. A number of small and mid-sized businesses have also profited from mobile apps and more and more businesses are now following the trend. It is important to … [Read more...]

Seven Social Media Tools that Help Save Time and Increase Effectiveness

time saving tools

Written by Jessica Davis Today, social media is not optional, but a necessary practice for businesses. With the ever-increasing demands of growing a business, especially startups, it can get rather difficult to manage the different social media platforms that may be a part of your marketing efforts. Not utilizing these platforms would mean a lost opportunity for business … [Read more...]

Always Room for One More Good One

Launch of Hot Air Balloons

There is always room for one more good one. If you look at the movies or bookshelves, there's even room for some bad ones. But what about you? Is there room for you? For your work? How does one know they are good enough to be one of the good ones? If there is always room for one more good one - how do you become one of the good ones? By doing. By continuing to do. That's … [Read more...]

Thinking of Redesigning Your Website?


Written by Ruth Ann Monti When was the last time you improved your website? If it has been more than three years, chances are it's high time that you start thinking seriously about redesigning your website. Why the urgency? Your competitors have probably already done it, and not updating your site to accommodate new technology — particularly mobile technology — can cost you … [Read more...]

Developing Good Habits for Your Telecommute

7 habits of telecommuting cover

Developing good habits, best practices, and solid routes and routines is important for any commute. Developing good habits for your telecommute is even more important, especially considering the potential for bad habits and competition for your attention. The popularity for distance and remote workers, along with the work-at-home winter many are having across the country, … [Read more...]

Lessons Learned: Accentuate the Positive

spilled red wine

We don't talk much about the negative around this part of the web. There are two reasons for such a practice. First, there is always a silver lining. Second, it's harder to find the positive if you dwell on the negative. After all, "Focus on the Road, Not on the Wall." One of the great things about seeking positive during a negative experience is, that's where you find the … [Read more...]