Social Media Can Boost Your Subscription Business: Here’s How

International Debit Card

Guest Post from SocialMonsters Businesses that sell a service via recurring or subscription billing have an ongoing operations and revenue stream to promote and maintain. A solid social media marketing plan can position a subscription business like this to grow exponentially and extend promotional reach with online engagement and community building. What Type of Businesses … [Read more...]

Return Hither

Bench on a Hill

So many thoughts. Along with so much to do. It's not so much a time of short-attention span thinking. In our own defense, with the amount of messages that tug at our senses, living with quick-attention is our protective filter in the war of signal vs. noise. So many thoughts. Where do your thoughts live? Perhaps... a To-Do List a Blog a Journal Index … [Read more...]

Finding Focus Begets Finer Flow

father shows son how to focus camera

Creating and finding a flow is important for many business owners. But is it really flow they seek? Finding flow as a business owner can be difficult. Phone calls, employee situations, scheduling changes, delivery delays ... the tyranny of the urgent seems to beset many owners in their search for "flow". Stop searching for flow - you already have it. It might not be the … [Read more...]

Get Better at Getting Better

Female Archery Practice

If you believe that, even as experienced business owners, we should still Always Be Learning, then you probably also are wise to opportunities to get better at getting better. In a similar vein to the practice of Go Get One More, getting better at getting better isn't as much a practice of perfectionism, as it is a steady stream of improvement, measuring yourself today … [Read more...]

Showing Off the Benefits of Your Work

two steps to front door

Many small business owners, especially those in small towns, don't like to show off. When I say things like, Show Off Your Backstory or Show Off Your Customer Testimonials, the hesitation is recognizable. A sensible amount of modesty and humility is admirable. However, in business, putting your best under a spotlight is part of the process of doing business. Your front … [Read more...]

Always Going Back to School

Apple Chalkboard Textbooks

Many parents are experiencing (rejoicing?) the special time of year called "Back to School." For students, teachers, and parents this time of year can be special memory makers. For business owners, going "Back to School" should be an ongoing event for themselves and their team. Barbara Sher said, "You can learn new things at any time in your life if you’re willing to be a … [Read more...]

Week in Review August 17 – August 23, 2014: Posts and Podcasts

Week in Review August 17 – August 23: Posts and Podcasts from ConverStations and SmallBiz Tracks Daily Podcasts The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on SlideShare. SmallBiz Tracks Week in Review: … [Read more...]

Turn Obstacles into Opportunities (Thoughtography)

Tree in the Roadway with Quote

Change is often an obstacle for business owners. As new tools, new rules, or new behaviors presents itself on the road to success, many owners fall prey to the test. History shows us that the greater the test, the greater the testimony. I've just begun reading The Obstacle is the Way by Ryan Holiday. Its beginnings are fast-paced, truth-telling, actionable steps to flip the … [Read more...]

Slide Decks that LIFT

Cover Slide of LIFT 0423

As we approach our customers and the content we publish, we always look for ways to give our people a boost using the LIFT acronym. Here are a few decks on SlideShare that might help you in building a better business presence and a smoother work flow. Learn: Why Mobile First? Why Mobile First? 2014 Trends, Statistics and 10 Benefits of a Responsive Website from … [Read more...]

Handling Free Advice, Headshots, Complaints, Failure (LIFT Clips)

Adam Kreek at TEDxVictoria

As we approach our customers and the content we publish, we always look for ways to give our people a boost using the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. Learn: Headshot Critique by Mike Sansone (not me, the Headshot Photographer) [tentblogger-youtube lmTzVE3k7Kc] Improve: How to Handle … [Read more...]