3 Ways to Improve Your Website

schema of website

E-commerce is the only trillion dollar industry growing at a double-digit rate, according to RJMetrics. That’s a lot of competition online and does not even account for offline competitors. Although there are many companies that function solely online (such as Amazon or eBay), many online options are supplemental to the physical store. International Business Times reports … [Read more...]

FAQs Found in the Archives

library catalog

One of the great things about blogging as part of your web presence, is how some of those blog posts you've written are answers to some of your "quick question" requests. You know those questions that start out innocently with, "I have a quick question for you." While the question is quick, the answer is often not-so-quick. A good answer might be found in your inventory … [Read more...]

Why Do We Call Google a “Search Engine”?

google under a magnifying glass

We often call Google a search engine. I like to say Google is a Find Engine. Recently, I wanted to know how long it would take to drive to a client location. I simply typed in the name of the two cities into Google and the answer was found. I also found out other businesses I could call on around the client's business. I remember a time when I used to have to wait for the … [Read more...]

Finding Local Public Speaking Opportunities

microphone

Local public speaking opportunities are often overlooked as a way to market your business, build relationships within and around your community, and potentially grow your business beyond current geographical borders. Small business owners, especially in smaller towns or rural settings, can use speaking gigs, workshops and seminars, or networking events as a way to share … [Read more...]

The Biggest Problem Small Business Owners Face Daily

woman overwhelmed in front of computer

As I talk with small business owners, I hear the problems they face and the variety of problems are numerous. But are they so different?  Sometimes, the problem isn't always the problem. The deeper our conversations with get, the more I recognize the similarity, the common thread, that is thwarting the best laid plans of many small businesses. The biggest problem small … [Read more...]

Week in Review: Posts and Podcasts Sept 28 – Oct 4, 2014

Week in Review 10-04

Week in Review September 21 – September 27: Posts and Podcasts from ConverStations and SmallBiz Tracks Daily Podcasts The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on SlideShare. SmallBiz Tracks Week in … [Read more...]

One Rung at a Time (Thoughtography)

one rung

"If you're climbing the ladder of life, you go rung by rung, one step at a time." - Donny Osmond Often, we get distracted by what we want to see rather than focusing on what's in front of us. The next step. One rung at a time. … [Read more...]

Presentations, Prose, Productivity and Possibility (LIFT Slides)

slidesare-convert-cover

As we approach our customers and the content we publish, we always look for ways to give our people a boost using the LIFT acronym. Here are a few decks on SlideShare that might help you in building a better business presence and a smoother work flow. LEARN: Create Better SlideShare Presentations How to Create SlideShares That Convert @slidecomet from Slide Comet | … [Read more...]

LIFT Clips: Color, Story, Pace, Decisions

Kevin Lyman Video

As we approach our customers and the content we publish, we always look for ways to give our people a boost using the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. Learn: Your Use of Color [tentblogger-youtube 8OC0728I67o] Improve: Your Story [tentblogger-youtube lZm_ELc9ipA] Finding Flow: … [Read more...]

The What, How, and To Whom of Delegation

Clock face in a Hand

Written by Joe Pawlikowski "Time is the scarcest resource and unless it is managed nothing else can be managed." - Peter Drucker On the surface, time might not seem scarce. What do we have if not time? In fact, our time is the one advantage we can use against competitors with greater physical resources. It's time to start thinking differently about time. If you … [Read more...]