Keep creating awesome stuff. Eventually, the Internet will discover you.
The idea above is shared in a right brain drift that Trey Ratcliff talks about in a talk at Google last year. Trey shares a lot of his work. The way he shares is foreign to a lot of folks, especially those over 5 years old.
One of my favorite posts from Trey is his Hans Zimmer post. He takes us into Zimmer’s studio with shared awe and wonder. I’m a big fan of Zimmer’s work on films like Gladiator, The Holiday, and Pirates of the Caribbean (especially this piece with Rodrigo y Gabriela).
In his Google Talk (video below), Trey offers quite a few tidbits to taste and turn into practice for your own work:
- Stop trying to impress people in your “bubble” (or industry, profession, peer group).
- Things (on the web) are just getting started
- The 5-year old inside of us likes to share
- Creative Commons is a godsend
- Keep Making Mistakes
- People search on Google because “they want something”
I’ve seen restaurateurs seemingly dance across their work space and lawyers preparing a brief as if they were composing a symphony. We’re all artists. You’re an artist (if you love what you do).
Extend Your Work