Eventually, the Internet Will Discover You

Keep creating awesome stuff. Eventually, the Internet will discover you.

Nosebleed Seats at AT&T from Trey Ratcliff

Photo by Trey Ratcliff

The photo above is from high-up and behind home plate of a recent San Francisco Giants game is shared by Trey Ratcliff. It’s part of Trey Ratcliff’s practice of sharing one of his photos daily.

The idea above is shared in a right brain drift that Trey Ratcliff talks about in a talk at Google last year. Trey shares a lot of his work. The way he shares is foreign to a lot of folks, especially those over 5 years old.

One of my favorite posts from Trey is his Hans Zimmer post. He takes us into Zimmer’s studio with shared awe and wonder. I’m a big fan of Zimmer’s work on films like Gladiator, The Holiday, and Pirates of the Caribbean (especially this piece with Rodrigo y Gabriela).

In his Google Talk (video below), Trey offers quite a few tidbits to taste and turn into practice for your own work:

  • Stop trying to impress people in your “bubble” (or industry, profession, peer group).
  • Things (on the web) are just getting started
  • The 5-year old inside of us likes to share
  • Creative Commons is a godsend
  • Keep Making Mistakes
  • People search on Google because “they want something”
So often we try to keep our work so close to the vest, not wanting to share it afraid it might get “stolen” – we end up squeezing life out of our ideas and promise out of our potential. At the 22-minute mark, Trey share a few ideas on vulnerability that I encourage you to wrestle with:

I’ve seen restaurateurs seemingly dance across their work space and lawyers preparing a brief as if they were composing a symphony. We’re all artists. You’re an artist (if you love what you do).

Extend Your Work

  • http://www.locksmithmelbourne.org/ Becca Smith

    Very creative.Thanks for the great tips, i like the idea that the internet will discover me
    soon.