Do you subscribe to your own RSS feed? You should.
Sometimes, if you could see what I can see (and what your readers-prospects-customers see). A successful retailer and the restauranteur are always looking over their displays and presentation – and so should you.
When I click on your RSS button – if it goes anywhere – I sometimes get sent to a page that looks like this:
Feedburner gives you analytics AND a stylized, browser-friendly result when readers click on your subscribe button.
Now that you’ve subscribed to your own RSS feed, you can do even more “display merchandising” from your Google Reader (or however your read your feeds).
Is there a title? A byline with your name? Are the feed items formatted like your blog posts (I use the WP Plugin Align RSS Images)? Are you using Eye Rests?
Next time someone clicks on the orange button, don’t scare them. Display your RSS so its a friendly RSS.
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