We Flock Around the Content and then We Talk About the Content

Content is King. Community is the Kingdom it serves (Design is Queen bringing it all together).

Around coffee lines and water coolers this morning, conversations are happening as usual. Many are centered around the elections and political scorecard last night.

A few days ago, the conversations may have been about the games over the weekend or a restaurant visited for the very first time. Or a recipe. A book we're reading. A sermon. A sale item just discovered. A destination point.

We flock around the content and then talk about the content.

And every business – every individual creates content. Even a business that provides services has content – it's their service (and boy, do we talk about it — good or bad)

Content is King, Community is the Kingdom it serves (Design is Queen bringing it all together).

It's been a rally cry of mine for over a decade.  And it's been so since "chalk on a rock," "smoke in a stack," and gladiators in the ring.