Occasionally, I have conversations over coffee (guess where) that prick my brain to overdrive. These bits are gleanings and take-aways, ideas and wonderings from these talks.
- Personal pronouns are important in doing "market research" in the social media space. Keywords may be less important than "key phrases" that include these pronouns. Search Once & Subscribe: Use Personal Pronouns …
- I've been having several discussions over the past few weeks about Affiliate Marketing and JV opportunities. As small business owners continue to create content, these avenues might become a way for them to gain a new revenue stream. There is a science to this stuff though help is available …
- Linebackers don't tackle at the ball carrier, they tackle through the ballcarrier. May we do likewise in our work …
- You know those little books at the bookstore, the hand held ones sometimes called Little Treasures…I've started calling them Twitter books. Most of the content on a page fits on a tweet…
- Location Based Services may not hold value for you yet, but I'll bet it will. Seek the value and you'll find it. Look, when Twitter first started, it was about "what are you doing?" and now it's (for many) "what are you learning?" or "what are you trying?"
- Someday, I will live in Ireland — or maybe Scotland. Portland?
Talk with ya soon…
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Find Your Social Media ROI
I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.

