Archive - May, 2009

links for 2009-05-30

RSS = Relevant Signal Stream

A few folks are still hesitant to use RSS as a way of filtering their infosumption. A bunch of us still hem and haw when trying to explain RSS (Really Simple huh?). Even when we keep it simple, the adult audiences are still trying to figure out the science or something.

While storyboarding a presentation, I thought of this acronym: 

RSS = Relevant Signal Stream 

That's all we're really looking for, yes?  For our feed reader to be a filter of noise and get us a clear signal.

Join in on this please … would RSS = Relevant Signal Stream put the not-so-tech-comfy at ease so we can get to the benefits of RSS?

Here's the storyboard I was working on if you're interested (the RSS acronym is slide # 5):

Storyboard

(and this is another reason why storyboarding is part of the Sansone Way: 1st 20 days)

Related Posts:
 - Search Once and Subscribe: Use Personal Pronouns
 - Can You Explain Exactly How a Microwave Works?
 - Even Your LaZBoy has Technology


Enhanced by Zemanta

links for 2009-05-28

What’s Your Twitter Thin-Slice?

Just like blogs, we can "thin-slice" a Twitter profile with decent accuracy of determining authenticity and engagement levels (if that's part of our purpose for using Twitter).

When looking at a profile, keep a simultaneous, three-pronged question in mind (we call this "What the H's?"):

  • What are they Hiding? – Are we seeing their real name, real face, web site info?
  • What are they Hoarding? – Are their sharing info, engaging with others? Look for links and "@" replies
  • What are they Hawking? – If there are links, are they all pointing to their own stuff? If there are no links, are they not engaged (and therefore not listening/reading what others are "tweeting?"

This thin-slice takes a matter of seconds, shaving and saving time in the long run. Let's take a respectful look at two sales professional, both of whom I follow and respect:

Jeff Garrison@JCGarrison is pretty new to Twitter, but he's sharing resources, inspiring quotes, questions, event dates – and not always his own. He has a smattering of "@" replies to show he's engaged.

Jeff Gitomer - @Gitomer has been on Twitter for awhile. And he adds value with his statements (which is why we buy his books, yes?). Rarely engages or shares resources not his own.

As I said, I follow and respect both JGs Twitter presence. But if didn't know either (and I do coach Garrison, so add bias and the advantage), Because of the thin slice shows more knowledge/resource sharing and engagement, I'd follow Garrison before Gitomer.

Enhanced by Zemanta

links for 2009-05-27

Lunch n Learn w/ The Nametag Guy: Writing is the Basis of All Wealth

"We don't know what we know until we articulate it." is one of my favorite sayings.

Scott Ginsberg says it even stronger at the 1:40 mark. Scott even gives us a glimpse of what his personal writing style is (remember, this guy has written 8.5 books and consistently hits home run blog posts). In this video, Scott also gives some great credence to why you should be blogging.

Enhanced by Zemanta

Sansone’s Way: The First 20 Days (Pt. 1)

A lot of folks ask me if I have a schedule or lesson plan for clients. Below is a guideline of the beginning half of our First 20 days (adapted from Fountas & Pinnell's Guiding Readers & Writers)

Day Mini-Lesson Goal/Purpose Learning Outcome Task/Tool Benchmark

.1

Purpose Driven Social Media Determine the purpose of engagement and the categories of messages Decide who the core audience is, which categories can be written about at least three times each month Pen and Paper; Storyboarding w/ Post-its Define between 6-8 categories, the core audience of engagement; three fringe fields

.2

Blogging: Easy as Email Get used to the blogware by crafting practice posts Learn how to Talk Write and create a compelling Title Blogware (Typepad or WordPress) 5 practice posts in the next five days (not all five at once)
3 Listening to the Blogosphere Get in the habit of reading RSS feeds relevant to their interest/field Learn how to thin-slice a blog, decide whether to subscribe. Learn how to Skim, Scan and Save important posts Google Reader Subscribe to 10 blogs over next 5 days
4 Commenting on posts To extend our voice, engage in the conversation and create interest; tracking our conversation What makes a relevant comment; why one should comment elsewhere, how long should a comment be BackType, Disqus Comment on min. 5 posts per week (at least 5 different sites)
5 Blog Posting Mantra To craft a post that includes at least one link out and plenty of eye rests Learn how to find relevant posts to link to and images that punctuate the post; Creative Commons Google Blog Search; Flickr; Compfight At least one link out every post; at least two eye rests
6 Embedding Use of third party tools to use in blog posts Learn how to embed videos, slideshows, and documents within a post YouTube, SlideShare, Scribd Successfully embed a video or presentation into a post
7 Bookstore To catch a glimpse of why there's always room for another good voice; notice trends; look at which headlines sell; recognize value in different genres An open mind to new possibilities; think of your blog as a book rather than a journal Barnes & Noble or Borders Pick up a copy of either Purple Cow, Greater Than Yourself, Who's Got Your Back or Think Big Manifesto
8 Search Once & Subscribe Using search phrases, especially with a personal pronoun, to find relevant posts and bloggers. RSS=More knowledge in less time. Always know when someone talks about you and what's important to you. Google Blog Search (with a hint at other social networks for future use) Subscribe to searches on your name, brand and product or service and at least two relevant queries
9 Twitter Basics Guidelines of engagement using 70-20-10 as a compass; use of RT, @, and # syntax; Following other "tweeps" Being a resource to the Twitter conversation. Not about "What are you doing?" but rather "What are you adding to the mix?" Twitter; Twellow Min. 20 tweets in the next 5 days with 70-20-10 as guide.
10 Twitter Intermediate Finding relevant conversations on Twitter. Skim, Scan, Save & Share using Favorites Using the Search Once & Subscribe for Twitter; tracking conversations, merging RSS reading with Twitter conversations BackTweets, Twitter Search Starting to get your "tweets" RT'd

Notice that blogging, commenting, and reading feeds comes first. We don't start with Twitter, though many want to because of the presumed instant gratification. Blogging is the foundation of your social media footprint.

One over-arching theme is time management. We look at maximum 15-20 minutes with each tool use and need to build up (down?) to that time frame for each tool.

By the time the First 20 Days is done, we'll have Blogging, RSS Feeds, Commenting, Twitter, Slideshare, Social Network (Facebook, Ning, or LinkedIn), and Social Bookmarking in our quiver.

Enhanced by Zemanta

links for 2009-05-25

Lunch n Learn w/ Sydney Eve Matrix & Lectures that Stick

With our 21st Century Literacies and Habitudes Workshop right around the corner, this piece by Sydney Eve Matrix seems like a great appetizer:

My favorite slide is # 16 (of 38), but I'm a big community guy.

Brain Stew: Crimping Thoughts on the Barbie

BrainStew I used to love Larry King's USA Today columns. In some ways, there were all Twitter bits in newsprint. In that spirit, here's a mix of those things cooking in my noggin not yet
ready-to-serve fully in a blog post, but possibly to meaty for a tweet: 


We're going Googley-over Google. Don't know why I didn't do this before. Mail, Docs, Tasks, RSS, Calendar. They are even my Directory Assistance for cell phone (just text 46645 and the name)…

My favorite lesson continues to be taking my clients/students to the bookstore. There are so many mini-lessons and metaphors. Lots of a-ha moments…

If you don't start putting eye-rests in your posts, I'm gonna stop reading your blog…Same goes for full RSS feeds.  Write/Publish with the reader in mind

When I tell you to stick a toothpick in it, I'm talking about offering bits and samples rather than writing a thesis and the end-all-be-all of the topic you're writing…

A few blog authors who are on fire spilling brilliant stuff: Steve Roesler, Silvia Tolisano and Evan Abbey. Take this holiday and read months into the archives…

The current group of Change This manifestos are all must reads. Great sittin' on the porch reading for the holiday…

Heard a teacher "Shush" some kids collaborating on a project. What?  No conversation in the classroom?  A case of overpowering instead of empowering…

What's cooking in your head?

Page 1 of 3123»