I remember the first time I saw the Google home page. I was working at an Internet startup in Chicago in 1998. The Google home page was the cleanest page I’d seen. No clutter. And fast! It has been my browser’s start page ever since.
They weren’t first in the search game. Yahoo, Lycos, and AltaVista were all out there already. Yet here was Google, a nothing-of-a-home-page, becoming the first page I see every time I open a browser — every day for the last 10 years or so.
They weren’t afraid to be a free resource. So many tools to choose from that are free (and often easy). They helped pave the way for this age of citizen publishing. For co-creation. For global collaboration.
They weren’t afraid to collaborate. They didn’t build everything on their own. Often, they wait (and often collaborate). Someone else builds it (sometimes with Google’s help) and then come into the Google family of tools.
- You don’t have to be first
- You don’t have to be stingy
- You don’t have to be in a silo
Thanks Google. You teach us well. You are my favorite find engine.
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Find Your Social Media ROI
I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.
