Go into your local bookstore or library. Books everywhere — and I’m totally addicted, but that’s a different post — all different kinds of books.
Coffee Table books, How-To books, Biographies, Business, Motivation, Music, Animated, Blank…and when we get to Fiction, there’s a whole mess of genres within the genre. All sorts of books by all walks of authors for all types of people. We don’t all write like Robert B. Parker (though that wouldn’t be so bad).
So, when I hear someone say they won’t blog because they can’t do it like Robert B. Scoble (guessing at the "B" here), I say that’s right. And you shouldn’t. You should talk write like you…just be you. There’s only One Immutable Law of Blogging.
First things first, let’s determine a purpose for your site (Purpose). Keep a disciplined schedule — I often suggest less than an hour (Schedule). Always keep in mind the other 6 P’s of good blogging (Practice). But for the love of Shakespeare, just be you!
As I’ve been working with educators, many are a little intimated by the output of folks like Vicki Davis or Wesley Fryer. Great writers and resources, I agree. And if we’re eyeballing their work for SCAMPERing thoughts, I say ‘Atta boy.’ But, let’s keep YOUR focus on YOUR purpose, schedule, practice.
I will often point teachers to several other examples, such as The Number Warrior, Inside Pre-K, or Mrs. K’s Intermediate Composition class blog.
You can find the same in whatever discipline you’re in — and Alltop might be a great place to get ideas. Find bits and pieces that attract you, then go back to the purpose/schedule/practice thought process.
Just as there are more than one way to write a book, there’s more than way one way to write a blog. What do you want to communicate…and how?
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Find Your Social Media ROI
I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.
