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Hey Blog Writer, One Post - One Point

This is part of a series of posts on Blog Literacy from the writer's perspective.

There are three reasons I suggest that blog writers keep their posts to one point per post.

  1. Sprints: The writer won't get longwinded and go for the worlds longest blog post record. Your post shouldn't be a thesis on the subject;
  2. Multiplicity: The writer can continue to write about the topic in future posts and become a champion for that topic, one-post-at-a-time;
  3. Brevity: And this, blog friends, is our gift to the reader. Remember K.I.S.S. or Keep It Short, Shakespeare.

I don't know about you, but a 4,000 word post (especially if they don't have eye rests) will go unread by everyone but its author.

As you can see above, I've a list of three sub-points. But catch that the point of this post is but one thing: One Point Per Post.

I could write much more on this subject (and I may...in a future post).

Related Blog Literacy Posts:
- What's the Blog Idea?
- Your Blogging Territories
- Give 'em Eye Rest

Great bloggers will always keep the reader in mind, providing an easy path to the point -- their Big Idea. My colleague and blog pal, Angela Maiers is writing a companion to this series - but from the reader's perspective. Together, we hope to show how reading and writing are reciprocal processes (sorta like talking and listening in a conversation, yes?).


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