In celebration of the Iowa State Fair, we’re offering virtual Blue Ribbons to various categories of business blogs. Here’s a review of our 2006 Blue Ribbon Bloggers.
We’ll start in the construction industry: Home builders, landscapers, plumbers, roofers…folks who build the things. Some notes on the way to the award:
- Northfield Construction Company was one of the first small businesses to incorporate blogging into their corporate web presence, with archives back to December ’02. Dig the way they use photos as a progressive look at their projects. Also very keen into what’s happening in their community.
- Real Oasis uses many social media tools to enhance their company web presence. Video, audio, polls and a presence on social networks like MyBlogLog.
- Infiniti Landscaping is a Phoenix landscaping contractor using various tools, including a slideshow of some of their work.
- Monte Hewitt Homes is just getting started with their blog – but so far so good. Dig the YouTube video on their company site.
- Leopardo Construction is very active, but at this point their efforts are more monologue than dialog. But you know what – that’s the intent. Rather than a conversation station, they’re using the blog as a way to publish their news & events.
There are others who have gone silent (Wright-Ryan) but must still be in business…right? Summer is the busy season, so maybe that’s why the sporadic posting.
Though Monte Hewitt might win the Blue Ribbon soon, we’re going with Northfield Construction Company due to their endurance, photos and how they combine their blog into the rest of their web presence.
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Find Your Social Media ROI
I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.
