Faces on a Blog: Walk-in or Drive-Through?
One of the first (and best) things I did when I first hung out my shingle was to invest a lot of time at Panera. It became my office.
Eventually, friendships with other Panera-ians were forged. After seeing each other daily, we'd get to know each other. Small talk became big talk. Acquaintances became friendships. Some think I know everyone that comes in (I'm tryin').
In a similar manner, MyBlogLog and other social network toolsets allow you to build such a community in and around your blog efforts.
A few new business blogs I work with hesitate to implement these widgets, but I encourage them to do so without hesitation. At the very least, open an account and "show up" as you visit other sites.
It's much like the drive-through at Starbucks (Panera doesn't do drive-through). If you walk-in for your daily coffee, people will get used to seeing you...they'll get to know you - maybe even miss you when you don't show. If you drive-through - they'll not even know you exist.
So...are you a walk-in blogger or a drive-through blogger?
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