Blog Artists Discover Their Focal Point

By on May 30, 2007 in Blogging with 7 Comments

Iceberg
A blog site can be the focal point for your content and connections. But that’s just the tip of the blog.

The activity of blogging helps you refine – possibly even discover – your focal point in your business. Many of the consistent bloggers I know will say the activity of blogging helps define their business strategy.

What has most bloggers pumped is the power of connectivity and the real friendships that form as a result.

Beginning bloggers often say "I don’t know what to write." I’ll agree. Most people don’t – until they write it.  We don’t really know what we know until we articulate it.

There’s more to blogging than meets the eye. Sometimes, even the mind’s eye.

Photo on Flickr by ae2005

Follow on Twitter or Facebook or on Google+

Find Your Social Media ROI

I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.

About Mike Sansone:

All Posts by
  • http://www.lonelymarketer.com Patrick Schaber

    Mike,
    Great post! You’re absolutely correct – there is so much more to this than I ever knew when I started. The benefits I’m seeing now weren’t anything I expected.

  • http://everydotconnects.com Connie Reece

    “The activity of blogging helps you refine – possibly even discover – your focal point in your business.” That’s an important insight, Mike. Blogging not only helps you reach other people, it’s a valuable tool for self-discovery. Doubly whammy, if you ask me.

  • http://everydotconnects.com Connie Reece

    Okay, that should have been DOUBLE whammy … shows you I never hit Preview before Post. :-)

  • http://www.coachingwizardry.com Joanna Young

    Hi Mike
    Very much agree with this – blog writing is a great way to discover stuff that you didn’t know that you knew! As you say that’s good for defining business strategy and also for building your confidence in what you do.
    Joanna

  • http://www.converstations.com MIke Sansone

    >Right there with ya, Patrick. I had an idea of the potential, but didn’tr imagine the breadth, depth or quickness. I’m thankful you took the leap of faith:-)
    >Connie – a doubly good comment, worth re-reading (was there a strategy involved there?) Brilliant!:-)
    >Joanna – Blogging can be almost like a whiteboard, draw it up there and see what your network thinks. The challenge for some is wanting to be perfect out of the gate (another post, I’m sure:-)

  • Confident Writing

    The power of blogs to tell our stories

    How would you describe ‘blogging’ to someone who didn’t know anything about it? Liz Strauss has set a challenge to come up with metaphors for blogs and blogging that will help communicate what it’s all about. I’m a big fan

  • Pingback: The power of blogs to tell our stories | Confident Writing

Stop SOPA