Blogging Has Not Peaked Yet

By on April 9, 2007 in Blogging with 6 Comments

Technorati’s recent State of the Live Web shows that blogging is still on the rise, yet some feel maybe blogging (at least blog posting) has reached a peak.

In an email conversation with my good friend, Maria Palma, we briefly looked at Steve Rubel‘s recent post As Daily Postings Slide, Blogging Peaks.

If this weekend is any indication, there is still growth ahead. My hands were on six new blog sites for organizations or business people. One weekend!

A large sector of people have yet to discover the power and benefits of blogging and social media. Businesses, Churches, Organizations, Clubs, Associations…there are plenty of people who have only just begun considering the idea of a conversation within their web presence.

Phone use hasn’t peaked. We’ve just found various and multiple uses – including blogging.

There are still growth spikes ahead, though probably not at the tremendous pace of the past 12 months. Even if blogging has peaked, the plateau ahead is wide and far. The participation and conversation is just getting started.

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  • http://dmiracle.com Dawud Miracle

    I don’t think blogs have peaked either. I think we’re going to see a shift coming in the next couple of years where the blogging audience becomes a lot bigger. I think some will step out and many others will come in. So I don’t think blogging overall will grow at the same rate over the next 2 years. But I do think that blogs and the use of blogs – especially for small businesses – will continue to grow for some time to come.

  • http://www.coachingwizardry.com Joanna Young

    I think you’re right – there’s a difference between absolute numbers of blogs/posts and the ways that people are using the medium. That might be shifting (eg developing the conversation element) but you’d need other mechanisms to pick up the trend.
    As a newcomer to the blogging world maybe it’s in my interests to believe it hasn’t ‘peaked’ but I can see loads of as yet undeveloped potential – for small businesses, for groups and associations, for sectors that aren’t currently plugged in, for countries (like the UK?) where it’s under-utilised – as well as different ways that we can learn to use the medium to take advantage of its full potential.
    Joanna

  • http://www.maryschmidt.com Mary Schmidt

    I’d suggest rather than “peaking” that blogging is growing up and evolving. It’s moving from the old stereotype of a personal “here’s everything I think” whine fest to true conversations, between and by the people behind the logos.
    (It amazes me that journalists and supposed web experts still write about blogs as something social misfits do huddled in the dark…and/or for ad money. Just recently here in Albuquerque, two articles appeared in the local papers with these very mistaken views. They should be talking to you Mike!)

  • http://www.agencynext.com Dave

    I agree with Mary. ‘Evolving’ is a much better word than ‘peaked.’ It shows how technology continues to progress as other online mediums come into their prime.
    Source: http://www.agencynext.com/2007/04/11/execs-and-blogs-trouble-getting-it/

  • http://coachingwizardry.typepad.com/coachingwizardry/2007/04/bitten_by_the_b.html Coaching Wizardry

    Bitten by the blogging bug

    There’s an interesting post and discussion at Mike Sansone’s ConverStations about whether blogging has ‘peaked’. The general conclusion seems to be that although the absolute number of daily posts might be on the way down, the full benefits and applica…

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