Habits for Better Blogging in '07 - Trading Cards
Over these last few days of 2006, let's cover a few ways to lift your blogging efforts to a new level in 2007.
Trading Cards
Everyone gets a business card. Everyone. I carry them loosely in my shirt pocket so I can quickly offer one to everyone I meet. Then I hold my hand out. If they don't give me a card back, they owe me a dollar.
Print your blog address on your card. We're coming out with new cards in 2007. One side is the information for our company, the other side has the blog address and logo.
Before you excuse this as a lame habit (or one that doesn't fit blogging), one that we should already practice (wanna bet I tally over $200 next year because people don't carry business cards?), let's think about it.
If blogs are, in part, about extending your voice and network of customers and collaborators...don't business cards do the same offline?
Be generous with your cards, giving them to:
- Customers (One person told me he already has nine. I asked why he was being stingy with them)
- Prospects
- People who aren't prospects but might know of someone who needs your card
- Students (be a mentor and show them a good habit)
Write a note on your card (an offline, mini-blog post?) before you hand it over.
Habit 2 for Better Business Blogging in '07: Trading Cards
When you offer your business card to someone, you've let them know they are important to you. And though we still haven't turned on the computer, handing your card out is similar to leaving a comment on someone's blog.
Related Elsewhere:
- How Can I Help You? at Thoughts and Philosophies
- Networking is an Acquired Skill at Duct Tape Marketing
Previously:
- Habit # 1: Recognize and Record
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