Blogging is Like a Craft Fair

Setup2_1This morning my wife and I were setting up her craft show table. It was interesting to watch how folks set up their displays, getting ready to open up to the marketplace. One of our neighbors, PaintingLizard, brought lots of cool stuff.

Moving things around, tweaking their displays, looking at other vendors to get ideas. Putting their personality and talents on the table, hoping someone will like what they have to offer.

The vendors quickly become friends and create a community amongst themselves. Some are quite engaging, some a bit less – but there’s a common thread.

Empty_2At first, the tables get a few visitors here and there. Patience is a key.

As the earliest visitors come by, the folks behind the table almost want to run over and give them a hug in excitement that someone stopped by.

Full_1Eventually, the place is packed. Friendships are made. Community is built. One lady walked by our table silently smiling. She came back a few minutes later with a few friends. Ah, the power of a seemingly silent community member.

Reminds me of the blogosphere.

Oh, the stories in this marketplace, behind these tables, behind your blogs.

See you at the next show?

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I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.

  • http://www.thegoodblogs.com Vernon Lun

    Mike, this was a terrific post. If I had to describe how I want TheGoodBlogs to unfold, I would have to steal this post. Thanks for being so articulate and insightful.
    Vern

  • http://www.converstations.com Mike Sansone

    Thanks for stopping by, Vernon. Did you happen to visit via a link on TheGoodBlogs?
    I’m sure finding lots of good stuff from there, and I appreciate the hard work you folks are doing on your craft.

  • John Windschitl

    Great observations on the craft fair, Mike. I especially enjoyed your observation of how that particular marketplace works. In many respects, it’s not greatly different from the universal marketplace.
    A quick tip for bread lovers like Mike – always hang in there till the end of the event. The fair I’ve attended the last few years has a great neighborhood baker selling his products. When there’s an hour left in the show, all unsold items (all delicious) drop to half price. Happy eating!

  • http://www.converstations.com Mike Sansone

    John, we’ve got another show this Saturday. I’ll seek out the bread:-)

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