Some things I almost missed – but you shouldn’t:
- SHIFT Releases "PR 2.0 Essentials" Guidebook by Todd Defren at PR Squared. This guide (in pdf) is a handy reference for those stuck in PR 1.0 and equips you with insight on how to use the "Social Media Press Release". Todd has given you permission to distribute all or part of this freely. Want to be findable? Read this guide.
- A few more Presentation How-To’s by Kathy Sierra at Creating Passionate Users. Great tips on giving powerful presentations (prepared or not) and includes a link to Sir Ken Robinson’s presentation at TED earlier this year.
- Why Innovation is Hard by Gavin Heaton at Servant of Chaos. And not just because a link here leads off. Innovation is a BIG word these days, and should remain important – just don’t overlook the simple and small, which often adds up to BIG. Great post. (and thanks:-))
- Blogging with the Whales by Bill Sweetman at One Degree. Bill wanted to go whale watching. Like any good Internet user, he first did a search. (Oops, no website – no Bill as a customer). Bill found a company with a blog. Guess which one Bill chose. Thanks to The Blog Studio for this one.
- David Sifry on Making Your Blog More Popular by Darren Rowse at Problogger. Great tips. Of course, I’ve totally botched # 1 (React quickly) with this post. All these stops are a few days old. Two points on that: a) Sometimes the last ingredient in the soup tastes best (and freshness counts in Technorati too.) and b) The Immutable Law of Business Blogging.
Follow Mike Sansone on Twitter or Facebook or on Google+
Find Your Social Media ROI
I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.
