To help celebrate the Iowa State Fair this week, I’m going to dish out a few Blue Ribbons and Corn Dogs, recognizing a few blogs I favor. I’ll be using the folders in my GreatNews feed aggregator for categories.
Today’s category is Public Relations/Communications:
There are so many great PR/Comm sites (Constantin Basturea offers a comprehensive listing using Grazr) it’s hard to choose one as the Blue Ribbon (the Corn Dog is much easier in this category).
So many great choices, but this Blue Ribbon Award goes to:
On Message from Wagner Communications – John Wagner consistently provides a fresh and necessary perspective on things, generates great conversation, and always answers his comments. However, it’s his comments on other blogs that stand out in my eye. If often look for new blogs to comment on – and often I see that John has already engaged with the "blogling" with a warm welcome and comment.
It was hard not to choose Steve Rubel’s Micro Persuasion. I’ve learned so much (good and not-so-good) watching and reading his site. Even on a super-busy day, It’s one I make sure to read.
Kami Huyse, Joseph Thornley, and Todd Defren are others I considered for this category.
The Corn Dog Award wasn’t as difficult. To qualify for the Corn Dog Award, a blog should be able to consistently cut the mustard, no matter how deep in the fryer they get themselves into.
It’s probably no surprise that Scott Baradell wins this award out of the gate with Media Orchard. Though I don’t always agree with what Scott posts, his blog is one I relish.
Don’t go away empty-handed here. What are the business blogging lessons you can learn?
- John Wagner’s habit of reaching out to new blogs and extending a warm welcome (and enlarging his audience)?
- Scott Baradell’s ability to deliver a serious message with humor?
Each of their audience continues to grow and engage. Each brings a different (and sometimes daring) voice – but it’s their voice. In turn, their audience speaks up.
I’m going to go get something to eat…