From a reporter: Why should Iowa businesses consider Political Blogs important? Or MySpace blogs, or YouTube videos or Iowa Chicks Knitting?
They are a portion of your customers and prospects. They are using these tools as a platform for conversation and communication.
In an earlier comment, Tim Whelan provides an answer: "Why, because it is in this type of environment that you get to really see and isolate the customer needs and future trends."
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Find Your Social Media ROI
I hear it from a lot of business owners: “Where is the ROI with all this Social Media?“ If this is a question you ask yourself, maybe we should work together a bit more. We can work together solo, or via a professional learning community. Find and increase your ROI. There is a “there” there.

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